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(1) What should we build for you?
(2) What problem will this solve?
(3) Why is this problem important?
(4) What's your plan B?
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Ads Measurement & Reporting
Love to see some follow up course(s) for visual reporting and ways to communicate learnings w teams as well as actionable steps to take from the report. Anyway we can automate any part of this like how you did w the experimental framework would be cool to see as well.
3
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in progress
21
Meta Ads for B2B
Focusing on how to leverage Facebook, Instagram and other Meta Platforms for B2B audiences
2
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under review
11
Intro to Google Analytics 4
1) Introduction to GA4 2) Help understand how to shift from UA to GA4 3) UA is going away on July 1, 2023 4) Rely on YouTube tutorials
3
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under review
14
Mix Panel
0
1
Automations
Can you build some lessons walking us through must-have automations? Or automations that will save us time OR better yet help us pull data to tell a story of performance to executives.
1
9
Youtube For B2B
Course focusing on how to scale B2B using visual channels like Youtube.
1
8
Build a strategic analytics setup utilizing Google Analytics (GA4) and Google Tag Manager (GTM) that drives real business results
Build a clean GA4 setup with custom events, naming conventions, and reusable parameters Configure Google Tag Manager for scalable, debug-ready, and documented tracking Create privacy-compliant data collection strategies using Consent Mode and CMPs Use GA4’s Explorations to generate insights that drive marketing and product decisions
0
2
Google Tag Manager - Including Setting up Consent Mode
LinkedIn & Google ads online & offline conversion setup that factors in GDPR & consent mode.
0
8
Programmattic Advertising
DV 360, SA 360 etc.
1
4
ABM
Metadata, demandbase, G2 intent tools - are they really result oriented if product has right PMF features? Which company should use these tools? - can 3 year non funded company use this to scale. Compare G2 intent with other intent tools - accurate data and other features. Which tool to be used when
2
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planned
16
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